Our Team

Meet the Leaders Behind GETCHOICE!

A team of experienced energy, technology, and operations executives dedicated to transforming how enterprises manage utility spend.

Founders

Our Founders

Co-Founder & CEO

James Mitchell

With 25+ years in energy markets, James has led GETCHOICE! from a regional consultancy to a national platform managing billions in utility spend. His vision for technology-driven procurement has reshaped how enterprises approach utility management.

Co-Founder & COO

Laura Chen

Laura brings 20+ years of operational excellence in energy and sustainability. She architects the systems and processes that deliver consistent savings across our 500+ enterprise client base, from onboarding through ongoing optimization.

Executive Team

The Team Driving Results

Industry veterans with deep expertise in energy markets, technology, and enterprise client success.

Marcus Rivera

Chief Technology Officer

Marcus leads our engineering and data science teams, building the AI-powered analytics platform that gives clients real-time visibility into their energy portfolios.

Sarah Patel

Chief Financial Officer

Sarah oversees financial strategy and corporate development. Her expertise in energy market economics ensures GETCHOICE! delivers maximum ROI for every client engagement.

David Kim

VP of Energy Advisory

David manages our team of certified energy advisors who collectively oversee $2B+ in annual utility spend. He brings 18 years of deregulated market expertise across all major ISOs.

Rachel Torres

VP of Client Success

Rachel ensures every client achieves measurable savings from day one. Her team maintains a 97% client retention rate through proactive portfolio management and strategic reviews.

Michael Okafor

VP of Business Development

Michael drives strategic partnerships and market expansion. He has spearheaded GETCHOICE!'s entry into 12 new deregulated markets over the past three years.

Elena Vasquez

VP of Sustainability

Elena leads our sustainability practice, helping enterprises meet ESG goals through renewable energy procurement, carbon offset programs, and clean energy certificates.

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